Here's how Maryland sales professional Jim Wilson discovered that focusing on a target market, rather than trying to be everything to everybody, is key to long-term success in this business...

One of the most important aspects of web design is compelling the visitor to interact with your website. Unfortunately, websites often fall short of successfully engaging the site visitor. Today, faster connections and new technologies are rewriting the way visitors use websites. We no longer have to settle for cumbersome forms and static text based interaction and can now incorporate graphical interfaces allowing users more interaction with the website. Below are a few examples of these up and coming technologies...

Do you remember the song by Carly Simon in the 70’s “You’re So Vain”? It was a huge hit back then.  Unfortunately, the lyrics could easily apply to most REALTOR Web sites ...

Looking for an effective tool to cultivate and build long-lasting business relationships? An email drip campaign could be your answer.  Here's how...

An upbeat writer —at the right place, at the right time— saw a new career blossom before her, allowing her to do the kind of writing she enjoys most and to interact with her clients in a very real, personal way. Lois Feinstein is a VA copywriter who knows how to make your personality come alive using just words...

As a real estate professional you are just that…a professional. But you also have a unique personality. And too many of you are subjugating your individuality on your Web sites under a lot of tired prose about “providing excellent service” and “knowing the market.” C’mon folks. If you want to capture a potential client’s attention in a few seconds, you’ve got to reach out and touch someone (at least figuratively). Here's how it's done...