Less than 30 days ago, some of the top real estate sales people in the world attended the second-to-last 3-Day Advanced Online Marketing Boot Camp in Dallas, TX on January 20 - 22, 2006.  The energy was incredible, the ideas and strategies were leading edge, but most importantly, the results were breathtaking.  Here's what happened.

First of all, this was a packed room for those three days.  The event sold out in just seven weeks and we had lots of people who wanted to attend but couldn't because there simply was no more room.

In addition to a world class group of attendees (some were at or near the $200,000,000 / yr mark in sales), we also had an awesome group of Virtual Assistants to help with the brainstorming.  This was probably one of the most important new features of this particular workshop.  Anytime we did brainstorming exercises (which was quite often), the VAs would move around the room and help the participants with ideas, content, and design related to their online business.  The synergy was the best I have ever seen in this kind of setting.

We also had the best "Hot Seat" sessions I've have ever witnessed.  During a "hot seat", an agent (who previously volunteered to participate) comes up and sits on a stool in front of the room.  Then three experts (myself, Scott Goodfellow and Brad Carroll) would then "deconstruct" that agent's Website and explain what works, what doesn't and what to do about it.  They (and of course the entire audience) received invaluable feedback about how well their site engaged the Internet Empowered Consumer, how well targeted it was (or wasn't) and how well it was laid out from a design standpoint.  We in essence took all the principles covered during the first two days and applied them to the hot seat sites --it was awesome!

Specific Benefits

The folks that attended completed those three days with specific written plans on how to:

• Eliminate over 98% of their competition

• Vastly increase the number of their online leads and convert far more of those leads into transactions

• Hand off all the work of implementing these ideas to highly trained, easy to find, affordable VAs and VCs (Virtual Consultants).

It's not too often that you see seasoned professionals near tears when a workshop ends --but that is what happened.  It was highly emotional ending where it was clear to all in attendance that lives and careers were profoundly changed for the better.

I'm Not Getting Any Younger...

The 3-Day Advanced Online Marketing Boot Camp has to be one of the most rewarding things I do as a speaker --it is also the most exhausting.  People don't realize that facilitating something this intense is like running 3 consecutive marathons!

That's why we are going to only do one more of these which will be July 7-9, 2006 in Chicago.  Just go to www.RUSSER3day.com for the details --this promises to be the biggest and the best 3 Day ever.  In fact, for this event we are planning on having an entire army of talented VAs on site to help the attendees get the most out of the training right while they are there.

People are already signing up like crazy so don't hesitate to reserve your spot.  Once we hit our maximum capacity we stop --period!  The last time over 150 tried to get in but couldn't --don't let this happen to you if you are at all serious about your career.

I plan on this 3 Day being one that people will talk about to their grandchildren --no holds barred, no punches pulled --you get it all this one last time.  So go to www.RUSSER3day.com and check it out.  I look forward to seeing you in Chicago!